In a little-publicized but powerful campaign, Amazon has been teaming up with intellectual property owners to take counterfeiters to court—often footing the legal bill itself. The lawsuits have targeted a wide range of counterfeit goods, from unauthorized copies of the now-ubiquitous "Stanley" cup to unlicensed replicas of the WWE heavyweight champion belt. But these lawsuits also can be a windfall for intellectual property rights owners, who are able to obtain relief from infringement in exchange for little more than agreeing to join Amazon's complaint.

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Amazon Teams Up With IP Owners to Sue Infringers